Why You Need Digital Presence More Than Ever

Why You Need Digital Presence More Than Ever

Regardless of how you feel about digital presence, your customers are online, and it’s up to you to reach them (or not). Building a digital presence is now more crucial than ever: as the world is still reeling from the pandemic, more and more people work,...
Building Trust Through Social Media

Building Trust Through Social Media

Is having an online presence enough? Not anymore: in addition to high online visibility, your business needs one more factor that can make or break a brand: trust. As customers become better and better informed, trust in a brand can be a major factor of whether they...
LinkedIn Marketing Strategy

LinkedIn Marketing Strategy

LinkedIn may have started as a professional networking site, but it has grown exponentially and is now one of the favourite platforms among marketers. This is because of one simple reason: while LinkedIn has adapted many features similar to Facebook’s and other social...